Archive for July, 2012

Student Housing / Real Estate marketing with QR Codes

Tuesday, July 10th, 2012

GoOffCampus.com has launched a new initiative to move the needle on real estate QR Code marketing.

Imagine, instead of hard to read “For Rent” signs with fading contact info and missed calls from potential tenants, landlords can now use QR code enhanced signs on premise and connect them to information rich, analytics driven landing pages to get timely content and rental information to the potential tenant.

This is a great innovation in the real estate space, and presents a significant use case for QR code software growth that marketing professionals can deliver to clients.  I see this moving beyond Student Housing to the broader Rentals market sooner than later.

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